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AMERICAN EXPRESS AND ADMINISTAFF FORM MARKETING
ALLIANCE
- American Express Buys Minority Interest in
Leading Professional Employer Organization
NEW YORK January 28, 1998
American Express (NYSE: AXP) today announced a strategic marketing
alliance with Administaff (NYSE: ASF), a Houston, Texas-based firm
that provides a variety of personnel management services to small
and medium-sized businesses. The terms of the agreement include
the sale of 693,126 shares (approximately 5%) of Administaff common
stock together with warrants to purchase approximately two million
additional shares (up to an additional 14.9%) at strike prices ranging
from $40 to $80 per share to American Express for $17.7 million.
The closing is subject to regulatory approval (Hart-Scott-Rodino).
Other details of the deal are confidential.
"Administaffs expertise in personnel
management is a natural strategic fit with American Express
range of services for small businesses, such as Corporate Card,
Travel, and Tax and Business Services," said Anne Busquet,
President of American Express Relationship Services, who will serve
on the Administaff Board of Directors. "The relationship strategically
positions Administaff and American Express to provide small businesses
with smart and efficient ways to recruit, manage and retain top-notch
employees, which is particularly challenging in todays low-unemployment
environment." Busquet also noted that cross-promotional efforts
will include added value for American Express small business customers.
"American Express is an ideal partner to
support our long-term growth strategy," said Paul J. Sarvadi,
Administaffs President and CEO. "By leveraging American
Express marketing expertise, technology and small business
consultants, we can expand our services and broaden our reach to
prospective customers."
According to the National Association of Professional
Employer Organizations (NAPEO), PEO industry growth has averaged
30% to 35% per annum over the last five years. NAPEO also reports
that as a percentage of potential small business clients with fewer
than 50 employees, industry penetration totaled only about one percent
in 1996.
"Our industry is a gateway to the small
business community," said Jerald L. Broussard, Administaffs
Senior Vice President of Business Development. "Having American
Express as a partner will allow us to greatly enhance the services
we provide to our customers."
Founded in 1986, Administaff offers a comprehensive
Personnel Management System that encompasses a broad range of services,
including benefits and payroll administration, medical and workers
compensation programs, personnel records management, liability management,
recruiting and selection, performance management, and training and
development services. Administaff serves more than 1,900 small and
medium-sized business clients with approximately 30,000 worksite
employees.
American Express Relationship Services (AERS)
was formed in 1995 to deliver value-added products and services
to consumers and businesses by leveraging corporate assets in non-traditional
areas, such as insurance, telecommunications and educational funding,
and the Internet. AERS is a division of American Express Travel
Related Services, Company, Inc.
American Express Travel Related Services Company,
Inc. is a wholly-owned subsidiary of the American Express Company
a diversified worldwide travel and financial services company
founded in 1850. It is a leader in charge and credit cards, Travelers
Cheques, travel, financial planning, investment products, insurance
and international banking.
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